Note: this is posted on my blog at work, where I do most of my writing. But in case the financial crisis takes down IBM, I wanted to preserve it here.
Email
Is email the biggest productivity drain in business today? I say yes...and not for the reasons you might think. I can handle SPAM, administrative requests, and even Lotus Notes (sorry, IBMers, but as a long-time Outlook user, my efficiency dropped a notch or three moving to Notes). I can even deal with the volume of emails I receive: my delete button is fully operational.
The danger of email, and its allure, is that you feel productive when doing it -- but you really aren't. I can spend 24 hours a day giving the appearance of being ultra-responsive -- answering questions, checking in with my direct reports, letting my boss know what's going on. But, when I do that, I miss out on opportunities to really grow the business: talking to clients, coming up with new strategies and tactics to execute on them, solving some really tough technical problem that simply takes concentrated effort.
Lately, I find myself spending less time on email during the work day, and it has been quite refreshing. Instead of reacting to requests from the world, I find myself thinking ahead -- whether it's planning for my next client meeting or planning for how I think our business will change next year. The result: I'm better prepared and more valuable to my clients and my company.
Powerpoint (or any slide show presentation, for that matter)
While I've never been a huge fan of slides (charts, as they seem to be called around here), I've been totally turned off by a slide-show culture that seems pervasive at IBM, and has even infiltrated Cognos employees. Not only are the volumes bordering on obscene, the designs are often utterly grotesque, with 2 point type and montage of shapes that are supposed to represent something profound, but end up looking like the floor of a pre-school art class. Ugh.
When you think about it, slide shows are a terrible medium for engaging clients: the focus moves away from the people in the room and on to a wall or screen, where the content may or may not make sense to the people in the room. It also gives the client an excuse not to think, and that's a bad thing. The best bond you can form with your clients is when you are thinking together, creatively, on how to solve a problem that holds value to both parties. Slide shows explicitly define topics, which is not conducive to understanding the needs of the client.
Unless I'm presenting to a very large audience, I've given myself a 5 slide limit to my presentations. Any more than that, and chances are the scope of the meeting has gone beyond what is necessary or practical.
Sunday, September 28, 2008
Subscribe to:
Posts (Atom)